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Insights: Performance

Subscriber exclusive: Visualize your estimates in one place, compare them with earnings, and drill down into your data.

In this guide:

  1. Overview
  2. Useful terms
  3. Understanding your data
  4. Filters
  5. Additional controls
  6. Percentile
  7. Detail pane
  8. Panels

Overview

The Performance page is exclusive to Filmhub Pro and Plus clients. It gives you a monthly overview of how your titles are performing in terms of gross estimates from channels.

You can compare these estimates with gross earnings; filter your data by title, channel, country, or genre; or focus in on a specific date range.

The Performance page is split into three parts:

  • Controls: Filters and toggles to help you focus on only the data you need right now.

  • Chart: By default, the chart displays the sum of gross estimates for all your titles from all channels globally. Use the toggle in the top right to see how your gross earnings stack up to these estimates. See Understanding your data for more.

  • Panels: The panels give you a ranked overview of performance for the selected time period by title, channel, country, and genre.

Useful terms

  • Gross estimates: Your expected total earnings, based on the latest estimates Filmhub has received from channels. This is a preliminary value and is likely to be adjusted until all channels have finished paying out earnings.
  • Gross earnings: The total amount FIlmhub has collected on your behalf, before Filmhub’s revenue share and any other deductions are subtracted.
  • Percentile: How your titles stack up against the full Filmhub catalog. For example, a title in the 80th percentile has outperformed 80% of all titles distributed by Filmhub.
  • Last updated at: The Filmhub team receives reports directly from channels, processes the data, and updates your performance page at regular intervals. The estimates and earnings shown reflect all available data as of the time displayed here.
  • Schedule: Channels each report estimates and pay out earnings at different times. This can lead to fluctuations in both estimates and earnings over time. You can see this information in greater detail on the Schedule page.

Understanding your data

The Performance page displays gross estimates based on reports FIlmhub receives directly from channels:

  • Reports from different channels all arrive on different schedules
  • Initially, they arrive in a preliminary form. The amounts shown are subject to change while the channels refine their calculations.
  • This process can take several weeks or months.

Gross earnings can be displayed alongside gross estimates using the toggle in the top right.

  • This is the total sum that Filmhub has collected on your behalf for a given time period
  • The best place to analyze earnings in detail is the Statements page. You can access it from the Performance page by clicking on an individual amount from the chart’s detail pane.

The data Filmhub receives from channels is not perfect. It does, however, hold valuable insights for your marketing, so we choose to pass it on to you immediately—a level of transparency that’s unmatched in our industry.

Filters

In the top left of the page, you’ll find a set of filters that allow you to focus in on specific data and comparisons.

  • Title: Choose which title or titles you want to see the performance for.
  • Channel: See how your titles are performing on specific channels.
  • Country: See how your titles are performing in specific countries.
  • Genre: See how your titles in specific genres are performing.

Additional controls

In the top right, you have three more controls:

  • Period: Choose whether you want to see your performance by month or quarter.
  • Date range: Narrow down the date range to see performance over a specific time period.
  • Gross Earnings: Enable this toggle switch to see gross earnings against your gross estimates. Read the Understanding your data section above before enabling this.

Percentile

Toggle Percentile in the top right of the chart to see how your titles stack up to everything else on Filmhub. If you’re in the 85th percentile, for example, you’ve outperformed 85 percent of Filmhub titles by that metric.

Detail pane

Click on any of the chart’s bars to open a new window with a more detailed breakdown of estimates and earnings from that month.

Here you can see:

  • which channels are yet to pay, and how much has been received from those that have
  • gross estimates per channel
  • gross earnings per channel.

At the bottom of the detail pane is a link to see the payment schedule—this will give you an overview of when you can expect to be paid by each channel.

Panels



At the bottom of the page, you’ll find four panels that provide a different look at your data.

  • Title Performance: Get an overview of how individual titles are performing relative to one another.
  • Channel Performance: See how your estimates from individual channels compare to one another.
  • Country Performance: See your estimates for the selected period broken down by country—use the toggle in the top right to see these displayed on a map.
  • Genre Performance: If you have titles in multiple genres, the panel gives you a per-genre breakdown of your estimates.

Home page

Just need a quick overview? The home page of your Filmhub Dashboard contains a streamlined view of performance data. Here, you’ll find:

  • A chart with:
    • The past six months of gross estimates
    • The past six months of gross earnings
    • Your total gross estimates for this period
  • A ranked overview of your top channels, by gross estimates, for the past six months.
  • A ranked overview of your top titles, by gross estimates, for the past six months.

Screenshot 2025-12-17 at 20.27.15