Dedicated Acquisitions Executive
Work with a dedicated Acquisitions Executive to position your movies and shows for distribution success
In this guide:
- Dedicated Acquisitions Executive Overview
- What a Dedicated Acquisitions Executive Is
- What a Dedicated Acquisitions Executive Is Not
Dedicated Acquisitions Executive Overview
Our team has worked on titles that have generated $5B+ in licensing revenue across every genre and format worldwide. We understand what buyers are looking for and how to position titles to maximize every license across all rights types.
- Acquisitions Executives have a hand in every part of your title's distribution, from packaging to positioning to buyers.
- Working directly with an Acquisitions Executive allows you to leverage their expertise and insights to maximize your title’s chances of success.
What a Dedicated Acquisitions Executive Is
Your Dedicated Acquisitions Executive is your personal distribution strategist at Filmhub. They know your catalog, your goals, and your release history. They proactively guide you on how to package your titles, when to release them, and how to position them for maximum distribution reach. They are your first call for anything Filmhub-related.
What this means in practice:
- Release planning sessions before every new title goes to market
- Honest, experience-based feedback on your assets, metadata, and packaging
- Guidance on which channels are/aren’t fits for your titles and why
- Marketing guidance for how to build audience, drive traffic, and maximize traction leading up to and after release
- Coaching on how to use your Relay Title Page and platform analytics to measure and improve campaign performance
- Education on every Filmhub tool, service, and resource available to you as a Pro subscriber
- Direct access to your rep via email & chat
What a Dedicated Acquisitions Executive Is Not
Your dedicated Acquisitions Executive is not a channel buyer and does not work on the licensing side of the business. Filmhub's sales team handles all channel relationships and licensing negotiations independently. They review the full Filmhub catalog and pitch titles based on each channel's programming needs. Your rep cannot guarantee placement on any specific channel or negotiate licensing terms on your behalf.
What this means in practice:
- Your rep will not communicate with channel buyers on your behalf
- Your rep cannot fast-track, force a licensing deal, or secure placement with a specific channel
- Channel placement decisions are made by Filmhub's sales team based on programming fit
- Your rep is not a media buyer and cannot manage paid campaigns on your behalf
- Your rep's job is to make your titles as distribution-ready and well-positioned as possible, what happens from there is driven by the market